Mr. Rooter Plumbing
Mr. Rooter Plumbing ranks #2 of 38 brands in the HVAC & Plumbing AI Visibility Index, with 9.0% of all AI citations. All five engines named it, and it was named first 6.1% of the times it appeared.
Visibility by engine
strongest in Claude · weakest in Gemini
Where it wins
citations by buyer intent
What the models actually said
Verbatim from the scan — real answers to buyer questions, unedited.
“Another excellent option is Mr. Rooter Plumbing, known for their professional service and upfront pricing.”
— ChatGPT · parametric
“…rance before hiring Popular national contractors like Roto-Rooter and Mr. Rooter also offer HVAC services in many areas with decent reputations, though quality varies by location.”
— Claude · parametric
“Another excellent choice is Mr. Rooter Plumbing, which also provides 24/7 emergency service with a focus on upfront pricing and customer satisfaction.”
— Gemini · parametric
“Mr. Rooter is another strong national choice if Roto-Rooter isn't nearby.”
— Grok · parametric
“…, and top franchises like Rooter-Man, Benjamin Franklin Plumbing, and Mr. Rooter [1][3].”
— Perplexity · web-grounded
The gap to the top
Mr. Rooter Plumbing holds 9.0% of AI citations. The category leader, Roto-Rooter, holds 10.0% — 1.1× more. In an AI-mediated market, that gap compounds: the more consistently a brand is named, the more confidently models reproduce it.
Ranked alongside Mr. Rooter Plumbing
the brands two places either side in the index
How these numbers are produced — the prompt bank, the five engines, and what counts as a citation — is documented in The AI Visibility Index methodology.
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